Product Management · Digital Transformation · AI Enablement

From digital vision
to business value.

LeRoy Barnes is an independent consultant helping organisations turn product strategy into shipped digital platforms — across banking, payments, insurance, and applied AI.

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11 country pan-African
payments platform
13× faster delivery cadence
at an insurance company
+50% user satisfaction
improvement delivered
R320m P&L responsibility
at a retail bank
What he does

Four ways to work
with LeRoy

01

Product Management & Strategy

Roadmapping, OKRs, and prioritisation frameworks that align digital product teams with real business outcomes.

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02

Digital Transformation

Accelerating delivery cadence, platform modernisation, and cross-functional operating model redesign — from quarterly to weekly release cycles.

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03

Online Banking & Digital Payments

Product design and go-to-market for mobile banking apps, payment gateway integrations, and fintech platforms across African markets.

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04

AI Enablement

Practical AI training for professionals and teams who need to think clearly, prompt well, and apply automation to real work.

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How it works

A clear process,
every time

1

Diagnose

Understand the system as it actually works — not as it appears on paper.

2

Design

Build the right interventions — roadmap, operating model, delivery cadence.

3

Deliver

Embed, iterate, and hand off — with measurable outcomes that hold after he leaves.

About

Founder-led.
No junior consultants.

LeRoy Barnes is a Product Lead and Digital Business professional with a demonstrated history delivering large-scale digital solutions in banking, payments, and insurance across Africa.

He works directly with founders and executive teams. No account managers, no padding.

About LeRoy →
Selected experience
  • Pan-African digital payments — 10 markets
  • Head of Digital, APA Insurance (Nairobi)
  • Head of Product, Absa International Banking
  • NovoFX mobile app + Western Union® at Absa
Principles
  • Strategy without delivery is just a slide deck
  • Agile leadership — translate ambiguity into action
  • Truthful metrics over vanity dashboards
  • Products shipped beat roadmaps planned
Get in touch

Let's talk about
your business.

Briefly describe what you're trying to achieve. LeRoy responds within one to two business days.

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